Finding Nature

Each year for the past 5 years we’ve been evaluating the impact of 30 Days Wild for The Wildlife Trusts. The impact of 30 Days Wild is confirmed each year with peer reviewed research papers published for each of the first 3 years (see below for details). We’ve now combined data from 1105 people who’ve taken part since 2015 in a 5 Year Review.

Back in 2015, the 30 Days Wild campaign set out to encourage people to value nature more highly in their own life, with an emphasis on commonplace and accessible nature experiences – every day of June.  These experiences, or Random Acts of Wildness, developed alongside the University of Derby, range from simple activities such as walking barefoot on grass or following a bumblebee, to activities which involve more time, such as building an insect hotel. In the first year 12,400 people signed up, but it’s grown each year with 400,000 taking part in 2019. A total of 1,000,000 people have taken part over the 5 years. Each year a sample of those taking part completed the evaluation beforehand, early in July and then again in September.

We’ve consistently found people taking part had sustained increases in happiness, health, connection to nature and pro-nature behaviours. So, it’s no surprise that the results over five years show that taking part in 30 Days Wild brings sustained increases to nature connectedness, health, happiness and pro-nature conservation behaviours. However, the combined data from over 1000 people provides a better indication of the levels of the significant increases. Overall we found sustained increases in nature connectedness of 17%, self-reported health of 29%, happiness of 8% and pro-nature conservation behaviours of 7%.

However, those overall figures hide an important story. Many people who take part in 30 Days Wild are already highly connected to nature. The combined data over 5 years allowed us to look at the increases for those who started with a lower level of nature connectedness – a mean of 38 compared to the overall mean of 58. For these people sustained increases in nature connectedness were a mighty 56% – indeed on average those starting with higher levels didn’t see an increase in connection. For the less connected, there were also higher increases in health 19%, happiness 13% and pro-nature conservation behaviours 11%. This shows two key things. First, the impact of simple engagement with nature everyday for a month. Second, the benefit of reaching out and attracting those not so close to nature.

Simple things in nature.

Interestingly, the greatest increases in health were found in those who started 30 Days Wild with the higher levels of nature connectedness. In earlier analysis we found there was a link between the improvement in happiness and health, a relationship facilitated by increases in nature connectedness. It could be that people with higher nature connectedness are closer to feeling and reporting greater health benefits. We know that nature connectedness is related to both feeling good (happiness, which feeds into health) and functioning well – that is dealing with life’s challenges which can also translate through to health. Further, we also know that time in nature, that could well increase during 30 Days Wild (and the summer particularly for those closely connected to nature), is related to health benefits more so than nature connectedness. So the increase in health for the more connected could simply reflect an increase in time spent in nature.

The climate crisis and wildlife emergency show that the relationship between people and the rest of nature is failing. 30 Days Wild shows that through engaging people with simple activities in nature that relationship can be improved – especially for the less connected. With that improved relationship bringing wellbeing and pro-nature behaviours. Through a new relationship with nature people can live a happier, more worthwhile and sustainable life.

Peer-reviewed papers previously published about 30 Days Wild:

Richardson, M. McEwan, K., & Garip, G. (2018). 30 Days Wild: Who benefits most? Journal of Public Mental Health, 17(3), 95-104. Online here.

Richardson, M. & McEwan, K. (2018). 30 Days Wild and the relationships between engagement with nature’s beauty, nature connectedness and well-being. Frontiers in Psychology, 9:1500. Doi: 10.3389/ fpsyg.2018.01500. Online here.

Richardson, M., Cormack, A., McRobert, L., and Underhill, R. (2016). 30 Days Wild: development and evaluation of a large-scale nature engagement campaign to improve well-being. PLos ONE 11(2):e0149777. Doi:10.1371/journal. pone.0149777. Online here.

Last year we published research showing how a smartphone app that prompted people to notice and note the good things in nature was good for people’s wellbeing. Bringing clinically significant improvements in quality of life for those with a mental health difficulty. We’ve now released a public version – ‘Nature Notes’ within the iOS app Go Jauntly.Earlier this year we published a report, Noticing Nature, with the National Trust. Through a YouGov survey of 2096 adults we looked at how noticing the simple things in everyday nature was related to wellbeing. We found that noticing nature was an important contributor to both being happy and feeling that life is worthwhile. Sadly, we also found that around 80% of people reported that they rarely or never watched wildlife or smelled wildflowers. 62% of people rarely or never listened to bird song or took a moment to notice butterflies or bees. Many people need a prompt to engage with nature.

Nature Notes prompts people to simply write a sentence about the good things they notice in nature. The frequency of the prompts can be adjusted – daily, weekly, monthly or never. A photo and location can be added too. It’s a simple activity that can be done most places, from home or in the city – all that’s needed is a glimpse of every day nature, a tree or a bird, a flower emerging from a crack in the pavement. Once added users can scroll through their notes to take a look at their good things in nature. More widely, the Go Jauntly app allows users to discover or create their own walks – an ideal combination of walks in nature for physical health and connecting with nature for mental wellbeing.

Our research shows noticing the good things in nature increases nature connectedness, and thereby mental wellbeing. We also found that those who started with a lower level of nature connectedness benefited most. We’ve also completed a content analysis of the good things in nature. This revealed several themes – feelings such as joy and calm, changes over time, engaging with wildlife (from watching squirrels to listening to birdsong), noting nature’s beauty, flowers, trees and of course, the weather! These provide the inspiration for those that need it – but it really is simply remembering to take a moment to pause, look and listen. From birdsong to the movement of leaves in the breeze – taking a little time to note down the good things you notice makes a difference.

The original research was part of the £1.3 million Natural Environment Research Council funded project IWUN: Improving Wellbeing through Urban Nature. The Nature Connectedness Research Group at the University of Derby led the work package that developed the smartphone intervention.

Richardson, M., Hallam, J., & Lumber, R. (2015). One thousand good things in nature: The aspects of nature that lead to increased nature connectedness. Environmental Values, 24(5), 603-619.

Richardson, M. & Sheffield, D. (2017). Three good things in nature: Noticing nearby nature brings sustained increases in connection with nature. Psyecology, 8(1), 1-32.

McEwan, K., Richardson, M., Sheffield, D., Ferguson, F. J., & Brindley, P. (2019). A Smartphone App for Improving Mental Health through Connecting with Urban Nature. International journal of environmental research and public health, 16(18), 3373.

McEwan, K., Ferguson, F. J., Richardson, M., & Cameron, R. (2020). The good things in urban nature: A thematic framework for optimising urban planning for nature connectedness. Landscape and Urban Planning, 194, 103687.

A couple of years ago I had the idea for an arts prize to help foster a closer relationship with nature. I’m pleased to say that, thanks to the support of Yorkshire Sculpture Park, Selfridges, Tileyard London, Martyn Ware and musician Sam Lee, the prize has been launched, focussed for now at least on music. The idea is simple:

To tune in and celebrate nature.

By noticing nature, its beauty, the joy and calm it brings, the need to care for nature and the meaning it brings to our lives.

As has been highlighted in the current pandemic, the human relationship with the rest of nature is important for our wellbeing, yet the climate and environment emergencies show that the human relationship with the rest of nature is broken. We need, now more than ever, a new and more connected relationship with nature and music can help remind people that nature matters.

The competition is for musicians and singer/songwriters aged 16-29 and resident in the UK whose work fosters a stronger relationship with nature. We’re searching for a piece of original music that tunes into nature – helping to highlight the need for a new relationship with nature and provide vital support for young artists. The winning entry will receive a £1,000 grant (sponsored by Selfridges as part of its Creativity is Not Cancelled campaign) to support their work and also benefit from a free professional remix with Tileyard London, produced by award-winning songwriter and producer Martyn Wares, well as the invitation to perform at Timber Festival in 2021. In addition, selected entries will be broadcast through all of Selfridges’ stores on a celebratory weekend in the autumn. Further details and how to enter before 31 July 2020 can be found at www.ysp.org.uk/tune-into-nature-music-prize

Inspiration for the prize came from a number of sources.

1 – A close connection with nature helps both the wellbeing of people and our planet – people who are tuned into nature are more likely to care for it.

2 – Nature features less and less in popular culture and this shows that nature means less in our lives. Analysis of song lyrics from 1950 has shown this decline and culture is key to a new relationship with nature. Music can speak in a different way to different audiences.

3 – Evidence shows that young people lose their connection with nature rapidly, reaching a lifetime low in their teenage years before slowly rising again through their 20s to levels still not high enough for a sustainable future.

4 – The arts provide a natural way to explore the pathways to nature connectedness.

Finally, and coincidentally, in an interview on BBC Radio 4’s Costing the Earth last year, Sir Bob Watson, lead scientist of the IPBES global assessment report on biodiversity, asked a number of questions he felt were key to a sustainable future – we need to ask how do we become more in tune with nature?

For a little inspiration, here’s some of my favourite classics and more recent tracks (and as a playlist) that are tuned into nature through the pathways to nature connectedness: senses, beauty, emotion, meaning and compassion:

• Stevie Wonder – Summer Soft
• Cosmo Sheldrake – Cuckoo
• Anamanaguchi – Flora Fauna
• Bill Callahan – Jim Cain
• Martyn Bennett – Blackbird or Swallowtail or Peewits or many others
• Marvin Gaye – Mercy Mercy Me (The Ecology)
• Concept Of Thought – Misty Blue ft. Daisy Drage
• Nina Simone – Feeling Good
• Childish Gambino – Feels like Summer
• OneRepublic – Truth to Power
• Gil Scott-Heron – I Think I’ll Call It Morning
• Johnny Flynn – Queen Bee
• Kool & the Gang – Summer Madness
• Joe Corfield – Wildflower
• Jo Hamilton – Think of Me
• Xavier Rudd – Follow The Sun
• Rufus Thomas – Funky Bird
• Jon Hopkins – Autumn Hill
• The Beatles – Here Comes the Sun
• Rachel Unthank & The Winterset – Blackbird
• Simon & Garfunkel – April Come She Will
• Nick Mulvey – In Your Hands
• The Mutton Birds – Nature
• Louis Armstrong – What A Wonderful World

I’m looking forward to listening to the entries later in the summer.

The climate crisis, wildlife emergency and Covid-19 pandemic show that the relationship between people and the rest of nature is failing. This briefing draws together key findings from our research into human-nature connections. The purpose is to inform people of the evidence and what it means in practice. Download as a PDF, or read the blog.

A briefing from the Nature Connectedness Research Group at the University of Derby

The challenge – a failing relationship with nature

There’s no wellbeing without nature’s wellbeing. Everyone is at risk from the loss of habitats and a warming planet. The climate crisis, wildlife emergency and Covid-19 pandemic show that the existing relationship between people and the rest of nature is broken. It has become disconnected and narrow. Too often we see nature as something to use, control or as a threat to us. To fix this we need a new relationship with nature and doing so can also help tackle the crisis in our mental health and wellbeing.

In the UK, the Government’s 25-year Environment Plan aims to improve the natural environment within a generation and to reconnect people with nature [1]. To achieve that, people everywhere need to feel that nature matters to them.

The relationship between people and the rest of nature, ‘Nature Connectedness’, is grounded in scientific study, is measurable and accepted internationally. It involves understanding that we are part of nature. It is about our emotional connections and responses to nature, which help to regulate our own feelings and keep us mentally healthy. And it is about a meaningful relationship with the rest of nature rather than seeing it as something other. In short, it’s understanding that as humans nature is our story.

The big ambition – a new relationship with nature

Our ambition is happier and more fulfilled people and a thriving environment created by forging a new relationship with nature.  To build that new relationship, and hence the wellbeing of people and the rest of the natural world, we need to reboot our policies and practices so that they enable people to connect with nature. We must go beyond access and visits to nature. Beyond engaging people with nature through facts and figures. The evidence outlined below tells us we can build a new relationship by focusing on five types of activity: tuning our senses, responding with our emotions, appreciating beauty, celebrating meaning and activating our compassion for nature. We must also moderate our use and control of nature.

The evidence – why our relationship with nature matters

The University of Derby is leading the development of ground-breaking evidence that explains what nature connectedness is, how it can be measured, its benefits for human and environmental wellbeing – and, importantly, how it can be improved.

Science shows we need to go beyond simply enabling people’s access to nature, and enable people to build a connection with nature. It is our connection with nature that supports human and environmental health and wellbeing.

Here are some highlights of our research:

• Our recent National Statistics survey work [2] [blog] with Natural England and others shows that:
  • People’s nature connectedness, but not their contact with nature, predicts a sense that life is worthwhile – nearly 4 times larger than the increase associated with higher socio-economic status.
  • Nature connectedness predicts pro-environmental conservation behaviours, while the frequency of visits into nature does not.
  • Nature connectedness predicts pro-environmental household behaviours better than, and independently of, the frequency of visits into nature.
  • Levels of nature connectedness in children dip sharply between the ages of 10 and 15 years and can take 20 years to re-establish, to levels that are still insufficient for a sustainable future [3] [blog].
• Our work with The Wildlife Trusts’ 30 Days Wild public engagement campaign found that people who took part reported sustained increases in connection to nature, happiness, health, and pro-nature behaviours. Simple everyday engagement with nature matters [4] [blog].
• Our work on pathways to nature connectedness found that sensory contact, emotion, beauty, meaning and compassion connected people to nature more effectively than the traditional approach of facts, figures and science [5] [blog].
• Our work to develop a smartphone app found that people with common mental health problems who noticed good things about urban nature showed clinically significant improvements in their quality of life [6] [blog].
• Our work shows nature connectedness is linked to both feeling good and functioning well – notably bringinghigher levels of self-reported personal growth [7] [blog].

Wider research shows that nature connectedness brings pro-nature behaviours [8] [blog]. In sum, Nature connectedness is an essential target to foster a worthwhile and sustainable life. The evidence leads us to simple, low cost and universal solutions to help address the challenges of a warming climate, wildlife loss and mental health.

Simple solutions – improving our relationship with nature

Nature connectedness offers simple solutions to help deal with complex societal problems. Improving our relationship with nature responds to the challenge of the climate emergency and wildlife loss by encouraging care and respect for the rest of the natural world. People will be more supportive of the big changes needed if they are more connected to nature and feel that nature matters to them. A nature connected population will also be more likely to take action for nature – from simple actions at home, such as recycling or wildlife friendly gardening, to those requiring more commitment, such as giving time to take part in conservation volunteering. Also, through a new, more connected relationship with nature people can live a happier, more worthwhile and sustainable life.

Actions – for a new relationship with nature

The pathways provide a design framework.

Below we have suggested some areas of action that decision makers and leaders can consider. We have paired them as systemic changes for a sustainable future and actions we can take now to create more opportunities to connect with nature.

Further Information

Our research into nature connectedness has been named by Universities UK as one of the UK’s 100 best breakthroughs for its impact. Central to that impact has been the application of our research findings to the design of new ways to connect people with nature. For further information and support with building a new relationship with nature visit: www.derby.ac.uk/NCxRG

[1]https://www.gov.uk/government/publications/25-year-environment-plan/25-year-environment-plan-our-targets-at-a-glance

[2]Martin, L., White, M. P., Hunt, A., Richardson, M., Pahl, S., & Burt, J. (2020). Nature contact, nature connectedness and associations with health, wellbeing and pro-environmental behaviours. Journal of Environmental Psychology, 101389.

[3]Richardson, M., Hunt, A., Hinds, J., Bragg, R., Fido, D., Petronzi, D.,Barbett, L., Clitherow, T.J., and White, M. (2019). An Affective Measure of Nature Connectedness for Children and Adults: Validation, Performance and Insights. Sustainability,11(12), 3250.

[4]Richardson, M., Cormack, A., McRobert, L. & Underhill, R. (2016). 30 Days Wild: Development and Evaluation of a Large-Scale Nature Engagement Campaign to Improve Well-Being. PLoS ONE11(2): e0149777. doi:10.1371/journal.pone.0149777

[5]Lumber, R., Richardson, M., & Sheffield, D. (2017). Beyond knowing nature: Contact, emotion, compassion, meaning, and beauty are pathways to nature connection. PLoS One, 12(5).

[6]McEwan, K., Richardson, M., Brindley, P. Sheffield, D. & Ferguson, F.J.  A Smartphone App for Improving Mental Health through Urban Nature. (2019). International Journal of Environmental Research and Public Health, 16(18), 3373 doi.org/10.3390/ijerph16183373.

[7]Pritchard, A., Richardson, M., Sheffield, D, & McEwan, K. (2019). The relationship between nature connectedness and eudaimonic wellbeing: a meta-analysis. Journal of Happiness Studies, 1-23.

[8]Mackay, C. M., & Schmitt, M. T. (2019). Do people who feel connected to nature do more to protect it? A meta-analysis. Journal of Environmental Psychology, 65, 101323.

Even when we can’t get out and about, nature can still help us keep well. When required to stay at, or close to home, and be socially distant, it’s important to look after your mental wellbeing.

Your wellbeing can benefit from a close relationship with nature. This ‘friendship with nature’ isn’t dependent on taking a trip into distant natural landscapes, it can be made at, or very close to home. Here are some ways everyday nature can lend a hand:

1. Notice and write down the ‘Good Things in Nature’
2. Explore your relationship with nature
3. An audio nature meditation
4. Virtual Nature – let nature help manage your emotions.

These are four nature-based suggestions to help stay well. You can try a variety of approaches to maintain your wellbeing and find ones that work for you. You can try other ideas and reach out for further support if you feel you need it.

1 – Notice and write down the ‘Good Things in Nature’

If you can see a little nature from your home, a tree, visiting birds or flowers for example, this exercise can be done each day. Simply take a moment to tune in and notice everyday nature.

You can write a sentence about the beauty of small things to the whole of the sky. It could be as simple as noticing a bird singing or the movement of a tree in the breeze. Changes in the clouds or noticing flowers bloom.

Find a friend in nature, be it the local birds or a favoured tree. If you can, take some action to encourage birds closer to your home – provide food or water for example.

2 – Use art and words to explore your relationship with nature

A close relationship with nature is good for wellbeing. And a closer relationship with nature comes through noticing nature and its beauty, feeling the joy and calm nature brings, celebrating and expressing what nature means to you, and caring for nature.

Explore and deepen your relationship with nature in ways that work for you, outside if you can, but also from home through art, music or words – be creative!

Here are 5 types of relationship with nature to get you started.

Senses – If you can, take a moment to notice any everyday nature nearby. Tune in to everyday nature through the senses.  Listen to birdsong or watch the breeze in a tree.

Beauty – Notice nature’s beauty. Take time to appreciate beauty in nature and engage with it through drawing or take a photo of a flower.

Emotions –  Notice how nature makes you feel – the joy and calm it can bring. Find happiness and wonder in nature, birds being active, their flight or simply a spiders’ web.

Write down and share your feelings about nature, using social media for example the #NaturalHealthService on Twitter.

Meaning – Some of the greatest works of art and favourite poems are about nature. It means a great deal to people. Find and share songs, stories, poems and art that are about nature.

For example, compile a nature playlist, try reading some classic nature writing, work that is immersed in nature such as The Pageant of Summer by Richard Jefferies available for free. Similarly, read some classic poetry about nature, such as On a Lane in Spring by John Clare, is freely available.

Explore and express how nature brings meaning to your life. Create your own songs, stories, poems and pictures of nature.

Care – Take action for nature. Think about what you can do for nature. If you can, feed the birds, plant some bee friendly flowers, dig a pond and create homes for nature.

3 – An audio nature meditation

If you don’t have access to nature, or would like to try something different, try meditating on nature.

Make sure to sit in a quiet and undisturbed place for the next 10 minutes. Check that the volume of your speaker or earphones is high enough without being too loud. This recording will guide you through a short meditation. The bell will ring at the beginning and at the end.

Settle into a comfortable position, either on a straight-backed chair, or on a soft surface on the floor. When you are ready to start, try as far as possible to adopt an erect, dignified, and comfortable posture. Allow your posture to express and support your intention to be awake and consciously present.

If sitting on a chair, have the feet flat on the floor with the legs uncrossed. If you sit on the floor, experiment with the height of the cushion or stool until you are comfortably and firmly supported, with your knees lower than your hips. Gently close your eyes as you listen:

4 – Let nature help manage your emotions.

If you can spend a little time outside in greener places, do so. If not, even viewing pictures and videos of nature can help. Take time to notice and share the good things in nature. Let nature help manage your moods and emotions.

Immerse yourself in Virtual Nature

If you can, find a spot away from distractions and use a bigger screen, to view some photos or videos of nature (try 5 or 10 minutes and see how you go), here are two examples:

If nature isn’t working for you

Try to do things you enjoy and keep your mind active. Spend time doing things you enjoy – this might include reading, indoor hobbies, listening to music, favourite radio programmes or watching TV. Play games, do crosswords or puzzles, try drawing or painting. Check out ways to get creative.

Whatever it is, find something that works for you and take time to relax.

Wider Guidance

There’s plenty of general advice available. Visit guidance from trustworthy sources, for example Every Mind Matters in the UK, for example, try to:

• Connect with others, to enjoy conversation, but also to talk about your worries if needed.
• Create a daily routine
• Plan practical things like making a plan to get household supplies.
• Try to eat healthily.
• Try to get some exercise.
• Look after your sleep.
• Don’t watch too much news – set a specific time and use trustworthy sources.

Finally, there’s also support for those finding the situation very difficult.

We are taking our first steps into some difficult months. A serious threat to physical health for some, combined with social restrictions for all, presents challenges for mental health. It’s pleasing that the impact on mental wellbeing is being recognised and that nature can help – thankfully, nature can also help even if you can’t get out and about.

Notice and find a friend in nature

The benefits of being out in nature are increasingly recognised, but those simple freedoms are currently becoming restricted. This is difficult, but recently we’ve found that rather than time and visits to nature, a close relationship matters just as much and at times even more for feeling good and functioning well – being resilient to the challenges life can bring. This close relationship isn’t dependent on taking a trip into distant nature, it can be made at, or very close to home. Here are 3 ways everyday nature can lend a hand.

Notice Nature

Noticing and enjoying the simple things in everyday nature really does make a difference. Listening to the birds sing, watching the breeze in the trees and noticing flowers emerge can often be done close to home, in urban areas, through a window and even to some extent through TV and pictures if needed. We’ve found that actively noticing the good things in nature benefits mental health significantly – particularly for those people who tend to be more distant from nature. During the coming months nature will provide much to notice and enjoy. The birds will be busy and in full song, trees will become green as the days warm and lengthen. Over this time simply notice nature and the coming of spring and summer.

Nature helps manage moods

Nature can help manage our moods and emotions. Regulating emotions is a very important and almost constant function of human life. It helps us respond to and deal with everyday demands in an appropriate way. The ability to keep our emotions regulated is important for well-being. Through helping balance our moods, nature helps maintain positive emotions, brings greater resilience and is even linked to enhanced immune function. Let nearby nature bring joy and calm to help manage your emotions.

Nature connection can help with social isolation

We know social relationships are really important for wellbeing, so clearly social distancing presents a challenge to keeping well. As social animals we’re also part of the wider natural world. Research has found that nearby nature can help us feel connected – nature can offer socially isolated people an alternative way of feeling connected, buffering the effect of low social connectedness. Further, nature connectedness has been found to predict well-being over and above how generally connected people feel to family and friends – close relationship with nature can really help. So when noticing nature, find a friend nearby, be it the local birds, a favoured tree or squirrels in the park. Perhaps take some action to encourage wildlife closer to your home – provide food for birds and wildlife or grow some bee friendly plants if you can.

Interestingly, those who notice the beauty of nature tend to demonstrate more pro-social and helping behaviours to others – another helpful benefit – but also, to let nature lend a hand:

1. Tune in and notice everyday nature
2. Let nature help manage your emotions
3. Find a friend in nature

Finally, nature is important, but it can’t do it all, for wider information on mental health and wellbeing at this time see this guidance from Mind.

For the past six months or so we’ve been working with the National Trust exploring how being connected with nature relates to pro-nature behaviours and wellbeing. In particular we were interested to see how much everyday moments, simply tuning into notice nature, mattered. The full report has been published as part of the National Trust’s 125^thAnniversary activities.

One of our successful interventions to improve nature connectedness for wellbeing involves simply noticing the good things in nature. We know a close connection with nature comes from tuning into nature.  What does that mean?  It’s simple. We tune into nature when we engage in simple activities – like listening to birdsong or enjoying the early spring blooms.  Simple moments of tuning into nature are not only an observable indicator of the psychological construct of nature connectedness, they also manifest the psychological construct of nature connectedness.  They bring nature connectedness to life, and are how looking, listening, enjoying nature and its beauty can bring care for nature into your life, as well as happiness and meaning.

A YouGov survey of 2096 adults was used to explore how the factors below related to pro-nature conservation behaviours and wellbeing:

• Nature connectedness
• Time spent in nature
• Simple engagement with nature (e.g. listening to birdsong & smelling wildflowers)
• Indirect engagement with nature (e.g. watching or listening to nature programmes)
• Knowledge and study of nature
• Valuing and concern for nature
• Pro-nature environmental action (i.e. cutting carbon and resource use – rather than creating habitat for wildlife)

Some of these factors worked together to explain 70% of the variation in people’s pro-nature conservation behaviours. Of the factors above, simple engagement through tuning in and noticing nature had the strongest relationship to conservation action.

In particular, we identified seven significant ‘noticing nature’ activities that are significantly linked to nature conservation behaviours. These help describe someone with a close and caring relationship with nature—someone who tunes in to the everyday nature around them:

• Listening to bird song
• Smelling wild flowers
• Taking a photos / drawing or painting pictures of nature
• Taking time to notice butterflies and/or bees
• Watching the sun rise
• Watching clouds
• Watching wildlife

Unfortunately, although 80% of people in the survey expressed concern about the state of nature, far fewer actively help its recovery – for example only 29% said they’d created a home for wildlife in the past year. However, using our newly validated Pro-nature Conservation Behaviour Scale, we found that those people with a high level of nature connectedness, or a close relationship with nature, did much more– 40-50% more – than those with a weaker relationship. Nature connectedness was  a key factor in conservation action.

We also found that it’s about moments—not about minutes.  Spending time in nature was unrelated to nature conservation action. Care for nature is about being tuned in and having a close relationship, rather than simply being outdoors. An interest in nature shown through watching nature programmes and the study of nature (indirect engagement) also helped explain levels of nature conservation behaviours – although to a lower level than simple direct engagement with nature.  Similarly, pro-environmental behaviours (e.g. recycling) and concern for nature were linked to nature conservation activities. In reality all these factors work together, but even then, nature connectedness and simple nature engagement were involved in over 90% of that shared variation in pro-nature conservation behaviours. Tuning into nature and developing a close relationship with nature matters – a lot.

The representative survey of people also looked at the relationship between nature connectedness, nature experiences, and wellbeing.  In particular we looked at two aspects of well-being:  happiness and feeling that life is worthwhile (an indicator that people find meaning in life).  Once again, factors included in the analysis were:  nature connectedness, time spent in nature, engaging with nature through simple activities, indirect engagement with nature, and knowledge and study of nature.  We also looked at how these factors were related to ill-being (i.e., depression and anxiety).  We found that:

• Nature connectedness and engaging with nature through simple activities emerged as important contributors to being happy and feeling that life is worthwhile.
• Importantly, time in nature did not emerge as a significant predictor of happiness or feeling that life is worthwhile. Indeed, time as a non-factor repeats results of our other work published recently.

The survey also looked at two well-known factors that are important contributors to happiness and a worthwhile life:  having a life-partner and believing that one can control their life. Even when we considered these basic components of a good life, nature connectedness and engaging with nature through simple activities still emerged as significant important aspects of life contributing to happiness and feeling that life is worthwhile.  This suggests that nature connectedness itself—tuning into nature—is a basic component of a good life.

With regard to ill-being (i.e., depression and anxiety):

• Nature connectedness and engaging with nature through simple activities were significantly predictive of not having anxiety and depression.
• Again, even when we considered the basic components of a good life (being in a loving relationship and believing that one has control over their life), nature connectedness and engaging with nature through simple activities still emerged as significant important aspects of a good life, predictive of not having anxiety or depression. In essence, tuning nature in, helps to tune anxiety and depression out.
• Importantly, time in nature did not emerge as a significant predictor of not having anxiety or depression.

These findings of time as a non-factor may seem odd.  There’s been a great deal of research showing how time in nature is important for wellbeing. However, this research often overlooked individual factors, such as nature connection and engagement. When added to the analysis these person-based factors have stronger relationships. So, when measured alone, time in nature will be a proxy for connection and engagement, but time does not tell the full story. What matters is how that time is spent – developing and being in a close relationship with nature.

Tuning in and noticing nature matters for human and nature’s wellbeing. Yet it appears that most people are tuned out. Indeed, as a society, we are out of tune with the rest of nature. Sadly, around 80% of people reported that they rarely or never watched wildlife, smelled wild flowers or drew/photographed nature. 62% of people rarely or never listened to bird song or took a moment to notice butterflies or bees. Just 6% celebrate natural events such as the longest day. In other research we’ve found that when people are prompted to notice the good things in nature, their nature connectedness and mental health improves. This provides evidence of the causal link between noticing nature, connection, and wellbeing.

Think of it this way: When a musician or an instrument is out of tune with the rest of the orchestra, the result is disharmony, discordance, and disunity—an altogether unpleasant experience.  So too when we are out of tune with the rest of nature.  When we are tuned out and fail to notice the nature around us, we also fail to notice the discordance and dishevel that our environment is in.  If we don’t take notice—we are unlikely to take action.  Moreover, by not being tuned into nature, our lives are poorer for it in terms of happiness and meaning.  Yet, as these findings show, tuning into nature—through simple acts like listening to the birds or enjoying the beauty of flowers—changes our actions to care more for nature.  Tuning into nature adds happiness and meaning to our daily lives.  Tuning in to nature is not about time, not about minutes. It’s simply about noticing the nature around you, about engaging with nature and cultivating a close, connected relationship with the rest of the natural world.

Overall, these findings highlight that time spent in nature is not necessarily a significant predictor of human wellbeing and pro-nature behaviours.  Rather it a close connected relationship with nature that plays an important role in feeling happy, feeling that life is worthwhile, and doing good for nature. This is important as a focus on time brings a focus on access to nature, when what matters more is access that promotes engagement – providing green and blue places that facilitate and prompt simple engagement with nature – on an everyday basis. This can be done through applying our pathways to nature connection design framework, as used by the National Trust, and extended frameworks published recently in the journals Landscape and Urban Planning and Urban Forestry and Urban Greening.

The warming climate and loss of wildlife show our relationship with nature is broken, these results show that too often nature is not part of people’s daily lives – from simply noticing it to celebrating the cycles of nature. We need a new relationship with nature and that starts by tuning in and noticing nature and its beauty. Letting nature manage our emotions. Celebrating its presence and story through cultural events. These are key components of a worthwhile life, a sustainable life – a good life.

A blog by Prof. Miles Richardson and Dr Holli-Anne Passmore.